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Opportunities

CRO Marketing Manager (Seattle or U.S. Remote) at Remitly
Seattle, WA, US

Remitly is on a mission to transform the lives of immigrants and their families by providing the most trusted financial products and services on the planet. Since 2011, we have been tirelessly delivering on our promises to immigrants sending their hard earned money home. Today, we are incredibly proud to have served millions of customers globally with Remitly and our newly launched Passbook app to provide immigrants access to banking. We strive daily to meet our promise to our customers by building peace of mind into everything we do. Join over 1,800 employees across 9 offices who are growing their careers while having a positive impact on people globally.

About the Role:

As the CRO/ASO Marketing Manager, you will manage the performance of our North America app storefronts and marketing content on website landing pages. You will be hands-on, sweating the details to ensure that our content is accurate and up-to date. You will be focused on growth, developing and launching A/B tests to increase the performance of our app stores and landing pages. You will partner closely with our product, regional marketing, creative, and SEO teams. You will manage a marketing coordinator, and be supported by a product manager, designer, copywriter, and analyst.

You are an experienced marketing manager who's driven results through A/B testing on app storefronts or website landing pages. You have experience working in collaborative environments, finding the balance between supporting other teams and driving your own projects. You have managed junior marketers and helped them grow.

You will report to the Director of Owned Channels. This role can be located in our Seattle, WA office or remote from anywhere in the USA.

You Will:

  • Set the app store optimization strategy (ASO) for improving conversion across app storefronts
  • Improve website marketing content, ensuring that our content is up-to-date and accurate, and testing to learn what drives results
  • Manage a marketing coordinator, setting clear expectations to guide impactful work, while coaching them into future marketing leaders
  • Partner with creative and product teams, sharing insights and facilitating testing
  • Support product marketing and paid channels, understanding the broader team goals to prioritize their requests
  • Report out test results and keep the wider team updated on our insights and improvement

You Have:

  • 5+ years of experience in ASO and/or implementing A/B and multivariate testing programs
  • 3+ years of people management experience
  • Experience driving cross team projects, especially working with creative and product teams
  • Experience in Google Analytics, Adobe Analytics, or other product analytics tools
  • Language skills (especially Spanish or Mandarin) are a plus

Our Benefits

  • Unlimited paid time off
  • Health, dental, and vision benefits + 401k plan with company matching
  • Company contributions to your HSA or FSA plan, if you choose one
  • Employee Stock Purchase Plan (ESPP) available for eligible employees
  • Continuing education and corridor travel benefits

Remitly is an Equal Opportunity Employer. Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer